Pop art

With support from Swiss Cooperation Office, Embassy of Switzerland in Uzbekistan Gallery "Bonum Factum" and the company Wondernet Express presents: “Pop-Art. Isolation 2020”.

What is self-isolation? It is the result of a population responding to restrictive measures that have been decreed and enforced by its government in order to combat the spread of a dangerous disease.

In spring 2020 our world was challenged with a pernicious, highly contagious viral disease. Thus, the concept of self-isolation became a reality for most people and led to the theme for the project “Pop Art. Isolation 2020.”

Unfortunately, society has had to deal with the notion of self-isolation in the spring of 2020, as well as with a new way of surviving under severe quarantine. People are afraid of being left without basic food and household items. Mankind had to learn not only about an unfamiliar virus, but also about how to survive. Society began to panic and sweep buckwheat, flour and sugar off the shelves in huge quantities, while toilet paper became the number one product. Our generation did not encounter such severe self-isolation, where people are limited in two square meters, masks to protect themselves and their families, but this was at the beginning of the pandemic, and now, after a certain time, people have more or less adapted to the situation and the coronavirus has become our reality.


Pop art

On October 20, 2019, Bonum Factum gallery, with the support of the Swiss Cooperation Office of the Embassy of Switzerland in Uzbekistan, presented for the first time in Tashkent “POP_ART. Bunker "within the framework of the project" Self-identification. 41 * 69 ".

The exhibition of one of the most famous and brightest trends in the art of the 20th century "Pop Art" is presented by young artists of Uzbekistan: Eldos Fazylbekov, Daniil Lashmanov, Kristina Krasnova, Nosyrkhoja Fatkhullave. The exhibition features posters, posters, installations and photo collages.

Pop art emerged during the economic boom in Western Europe and the United States in the late 1950s and 1960s as a way to make art accessible to everyone, mass and popular, while ridiculing the culture of the consumer society. While the West in those years was saturated with the market and raised the issue of a "consumer society", the countries of the former Soviet Union were in a state of constant deficit, there was a shortage of goods and services, "mass society" could not purchase, despite the availability of funds. Consumption depended only on what was on the shelves, no choice.

The heyday of pop art coincides with the Cold War and the construction of bomb shelters that could, if necessary, "save millions of lives." It was then, in the mid-fifties, that a kind of "bomb shelter race" was launched, when both world powers, one with a growing economy, the other with a stable deficit, built underground bunkers and developed advice on how, what and who needs to do in order to survive in the event nuclear war.

As a result, the only thing that united the two powers in matters of the "consumer society" of mass society was the construction of bunkers.

Pop art is art's response to "consumer society" and "mass society". The development of this artistic direction is due to the changes that have taken place in the world. The entire surrounding world has become different, from the production of consumer goods to communication and communication between people. The world map and the political structure of most of the planet have changed.